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100 Days to Greatness

100 Days to Greatness is Brian Buffini’s  agent training program. Featuring a dynamic, step-by-step curriculum, it teaches the fundamentals of lead generation. 100 Days to Greatness will help you produce a consistent stream of high-quality referrals.

Incorporating training from Brian with video role-play of agents in sales situations, this self-facilitated series will help you kick-start your business. It is designed for both new agents and those seeking to improve productivity.

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  • Five 90-minute video segments with specific action steps assigned each day.
  • Step-by-step program on how to generate leads quickly and consistently.
  • Course materials, including dynamic marketing tools and supplies for 100 days.
  • An intense course in the fundamentals of doing business by referral, including specific dialogs and interactive role plays on:
      • Open House strategies for lead generation
      • Making floor time work for you
      • How to do a listing presentation
      • How to convert a seller call
      • How to grow your database
      • Working with at buyer
      • Working with a seller
      • How to market to your database

Training Components

  • 100 Days to Greatness video with specific training by Brian Buffini (includes Role-play scenarios).
  • Student Workbook (fill-in-the-blank).
  • Brian Buffini’s Lead Generation kit (3 month supply of marketing materials).
  • Success Tracker (resource guide and activity tracker).
  • 2 training CDs with dialogs by Brian Buffini and Joe Niego.
Program Overview
Week 1 (5 Modules)
Fundamentals of Brian Buffini’s Referral Systems will be covered in the first 5 days of training. Trainees will be given daily action steps to generate leads. They will have a workbook that captures key points.

The following topics will be covered:

  • Importance of 100 Days (creating a sense of urgency)
  • Working by Referral - An Oveview
  • Building a Database 
  • Lead Generation 
  • Primetime Presentations (Dynamic Dialogs)

Working the System
Weeks 2-14
Completing specific action steps will keep agents on track to building a referral-based business:

  • Implement weekly activity plan
  • Track activity and results
  • Brian on DVD will delve deeper into the systems covered in the first 5 modules
  • A Proctor will review and sign off on the activities completed each week




On TV via the RE/MAX
Satellite Network

On-Line via RE/MAX

Face to face at RE/MAX
conventions, conferences,

For new agents via 100 Days to Greatness